Ioanna was born and raised, Greece and holds a diploma in Mechanical Engineering along with a Marketing Management MScBA from the Technical University of Crete. She is experienced in social media management and digital marketing having worked remotely from Greece with companies abroad at a freelance base for 5 years. She has prior experience in the startup industry, co-founding Vound, a voice social application, along with John (Co-founder & CEO of InstaShop). This endeavor might not have had successful results but through it both Ioanna & John gained experience on the startup industry, traveling to San Francisco in order to secure investment & explore the entrepreneurial world.
Currently, she is residing in Dubai being the co-founder & CMO of InstaShop, the leading on demand grocery shopping app in the GCC, which has been nominated for 3 consecutive years as one of the most promising startups in the Arab world by Forbes. Five years later, InstaShop app was bought by Delivery Hero -the Berlin-based global takeaway giant- for a whopping US$360 million, marking it one of the region’s largest acquisitions.